Nancy Pelech
Lead Researcher, Strategist & Principal @ Point of View Research, LLC
A creative, curious qualitative researcher who has helped many leading brands, product developers and manufacturers develop successful new products for their target consumers.
Call Rates
| Duration | Price |
|---|---|
| 15 minutes | $75.00 |
| 30 minutes | $150.00 |
| 60 minutes | $200.00 |
Tags
Biography
Research is my passion and I've been doing it successfully for more than 20 years.
My expertise is in qualitative research; doing focus groups and in-depth interviews using the latest methodologies & techniques which enable me to uncover insights beyond the obvious. This is crucial for my clients. They learn from my research recommendations, enabling them to make optimal decisions.
When I collaborate on a project I don’t hold back. I am a gifted listener, a creative research designer, an effective problem-solver, dedicated strategist and vigilant project manager who ALWAYS delivers on-time.
I know how best to utilize traditional and technology-based qualitative research techniques. And, I can design the most effective hybrid quantitative-qualitative research options.
I've worked in:
- Marketing, Market Research, Sales, Client Services
- New Product Development
- Consumer Research, Sensory Evaluation
- Medical Laboratory
The categories I've worked in are vast, including:
- Cosmetics & Fragrances
- Skin Care, Personal Care, Baby Care
- Food & Beverages, Snack Foods, Pet food & Condiments
- Consumer Health & OTC
- Gas & Heating Utilities
- Human Resources
